A Masterpiece with Canvases – VEGA & Videri Deliver a Modern Twist

Rich in history, VEGA has a few modern twists – all of which are connected. VEGA made the decision to phase out collaborations with major spirit brands to promote organic and/or local spirit producers. And in doing so they recognized that using a digital display platform was the best way to support this transition. They stopped all menu and poster printing in favor of the flexibility of the Videri Platform.

7 Best Practices for Marketing on your Digital Displays

There are all kinds of best practices for digital displays. Technical. Physical. Software focused. Hardware focused. We asked our own Videri marketing team to put their years of experience together and share a marketer’s perspective. What determines “marketing” success for a digital display strategy? And why?

CASE STUDY – Food & Beverage

A multiinational beverage company with sales in the millions of units every year and global retail presence was looking for a more sophisticated and polished approach to better represent their brand. Prior to standardizing on Videri’s platform, they relied largely on printed posters and signage for POS.

Digital signage on the threshold

The floor-standing sign (aka snap frame sign, or lease-line sign) has long been a fixture at retail stores in malls and storefronts. For years, they’ve been touted as a relatively low-cost way to attract attention to marketing materials and promotions. But what if there was a low-cost, low-complexity, easy to manage way to make them digital?