Food & Beverage
Activation.
More Than Digital Signage. It’s a Sales & Marketing Engine.
Transform On-Premise & Trade Marketing With Real-Time Digital Media.
Food & Beverage
Activation.
It’s a Sales & Marketing Engine. Transform On-Premise & Trade Marketing With Real-Time Digital Media.
Bring dynamic storytelling, agility, and measurement to every point of decision.
Drive sales lift and brand equity while giving marketing complete control over message, scale, and speed.
The Challenge.
Brands and operators face a familiar challenge: maintaining control, consistency, and agility across on-premise environments they don’t always own or operate. Traditional POS materials and static signage were built for paper-based workflows — not real-time activation — leaving teams unable to update content quickly, measure performance, or manage experiences at scale.
On-premise environments demand speed, but activating digital experiences across physical locations is rarely simple. Content, hardware, data, and deployment workflows are often fragmented across teams and systems, slowing execution and limiting flexibility.
The real challenge isn’t connectivity alone — it’s activation management. Without purpose-built tools to deploy, manage, and adapt digital experiences in real time, even modern systems struggle to move beyond static POS into scalable, measurable on-premise activation.
The Videri Advantage.
From Static Posters to Dynamic Storytelling — Instantly.
Videri transforms every outlet into a brand storytelling platform. Lightweight, easy to deploy, and built for scale, our Digital Canvases, external media players, and embedded solutions empower brands to deliver premium, dynamic activations — anywhere, anytime.
Hardware paired with Videri’s software platform delivers next-level simplicity with effortless remote management of devices and content at scale, every location becomes an activation channel.
Dynamic, measurable content for modern
on-prem activations.
What Makes It Different.
- Control & Consistency — Centrally manage content across thousands of venues, ensuring your brand looks and performs the same everywhere.
- Speed & Flexibility — Launch campaigns in hours, not weeks; update messaging in real time to match promotions or events.
- Premium Activation — Replace static POS with beautiful, dynamic content that elevates brand perception and drives engagement.
- Ease of Deployment — Lightweight, plug-and-play hardware that fits seamlessly into third-party environments.
- Data & ROI — Get visibility into campaign performance and engagement to justify spend and optimize future activations.
- Integrations & Interoperability — Connect Videri with enterprise systems, CMS platforms, and operational tools through open APIs and extensible interfaces, extending control while preserving centralized activation and consistent management.
Proof In Action.
Real-Time Activation, Global Scale.
Within just 90 days of deploying Videri Canvases across off-premise locations, a large multinational beverage manufacturer saw a 20% lift in sales — a result they now consider baseline performance.
The real breakthrough wasn’t the screens themselves — it was the power of the Videri platform.
Their marketing team could activate campaigns “from anywhere to anywhere” with a few clicks, updating content in real time and extending the brand into spaces that were previously unreachable.
Because Videri integrates smoothly with existing business systems, this brand built custom tools to extend their deployment workflows and operational visibility. Open integration enabled flexibility, while Videri’s centralized activation and management delivered the speed, consistency, and global scale they needed.
The Business Impact.
Transforming Every Outlet Into a Digital Brand Platform.
Videri helps global and regional beverage brands turn everyday venues into intelligent activation channels that drive measurable results.
Bring digital agility to on-premise environments and trade marketing programs. Update content instantly across bars, coolers, retail displays, and experiential spaces, while measuring performance and controlling every screen from one platform.
With Videri, brands can:
- Achieve sales lift through targeted, adaptive content.
- Manage thousands of digital endpoints from one platform.
- Empower local and global teams with flexible permissions.
- Build custom workflows and tools through open APIs that connect Videri with your existing systems — while benefiting from centralized activation and management across every endpoint.
- Capture real-time engagement and performance data for ongoing optimization.
One Platform. Multiple Hardware Options.
Purpose-built for On-Premise Activations.
Brands and venues need agility, control, and the ability to deliver content that adapts instantly to live audiences.
Videri’s ecosystem combines enterprise-grade software with flexible display options that bring dynamic digital experiences to any activation environment.
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Platform
Coordinate campaigns across multiple locations, schedule real-time content changes, and instantly deploy updates across your network—whether it’s a product launch, pop-up activation, or branded venue experience.
Digital Canvas
Slim, lightweight, cable-free displays designed for modern retail environments. Deliver high-impact digital storytelling without complex installations. Perfect for product launches, retail pop-ups, and merchandising moments.
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SparkBridge
Transform existing screens into networked displays using Videri media players. Bring TVs, kiosks, and traditional digital signage at venues, bars, stadiums, and retail spaces into the same ecosystem—without replacing your hardware.
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Embedded
Get the full Videri Platform on a curated set of certified displays, ensuring Canvas-level performance without requiring Videri hardware. Ideal for on-premise activations needing native Videri experiences across locations.
VEGA & Videri – A Masterpiece with a Modern Twist.
At Copenhagen’s legendary concert venue VEGA, the shift away from traditional print menus and posters has unlocked something powerful. Using Videri Digital Canvases, VEGA replaced static signage with dynamic, rotating digital menus — showcasing hand-picked, often local and organic spirit offerings tailored to each concert audience. The result: streamlined operations, reduced waste and printing costs, and a more engaging, visually rich experience for guests. Plus, the Canvases enabled new revenue-generating opportunities — from branded promotions to on-site advertising and custom messaging during events.
Modern
On-Premise Marketing.
“Videri now gives us the ability to dynamically communicate as a brand, earning attention and engagement from anywhere on the planet, in real-time.
These experiences will inevitably change our digital visual strategies through retail channels that were economically not possible before.”
Anheuser-Busch, Sr. Director, Marketing Culture and Learning
