Retail Activation.
Retail
Activation.
That Moves at the Speed of the Store.
That Moves at the Speed
of the Store.
Transform traditional retail POS and in-store displays into dynamic digital experiences.
Deliver consistency, speed, and measurable performance across every location.
The Challenge.
Activating Retail Experiences at Scale.
Retail environments are dynamic, distributed, and fast-moving — but the tools used to activate in-store experiences haven’t kept up. Trade marketing is falling behind.
Traditional retail POS materials and static digital signage rely on manual workflows and long refresh cycles. Campaign updates take weeks instead of hours. Execution varies from store to store. And once content is deployed, performance is difficult to measure or optimize.
As retail teams manage hundreds or thousands of locations, the challenge isn’t creativity — it’s maintaining speed, consistency, and control at scale.
- Point-of-sale is becoming a brand storytelling moment
- Retailers need new ways to enhance trade marketing value
- Brands want measurable, real-time activation closer to the shelf
- Static POP is costly, slow, and impossible to optimize
- Consumer expectations have shifted to dynamic content everywhere
The Videri Advantage.
What Retail Activation Changes.
Retail Activation with Videri shifts in-store execution from static and manual to dynamic and responsive.
- Launch and update retail campaigns across all locations simultaneously
- Maintain consistent brand execution without relying on manual store processes
- Enable localized flexibility without breaking global standards
- Measure performance and adapt experiences based on real-world behavior
Dynamic, measurable in-store content for modern trade marketing activations.
How Videri Works for Retail.
Simple to Deploy. Built for Real-World Retail. Powerful Impact.
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Faster Retail Deployment
Launch and update in-store campaigns across all locations without on-site intervention. -
Centralized Control
Manage content, schedules, and configurations from one place - ensuring consistency while allowing for local variation. -
Retail-Ready Flexibility
Support promotions, seasonal changes, and localized messaging without reprinting POS or disrupting store operations. -
Measurement & Optimization
Move beyond static POS with insights that inform smarter retail decisions over time.
Retail Partner Spotlight.
Seamless Digital Across Global Retail.
Boards & More, a global leader in water sports and bike equipment, needed a way to bring their brands to life across 2,000+ retail locations without bulky digital hardware or complex setups. With Videri Digital Canvases and our cloud platform, they now deliver high-impact storytelling, event footage, and product content consistently across their branded and partner stores.
- Premium look, no visual clutter – Slim, tamper-proof Videri Canvases blend into their stores and preserve the brand’s high-end aesthetic.
- Effortless updates at scale – Marketing teams push promotions, launches, and event content to all locations in real time from one platform.
- Proven ability to scale – After an initial rollout of 68 Canvases, Boards & More quickly expanded with 40+ additional units across Europe, Canada, and the U.S.
- Stronger in-store engagement – Digital storytelling now plays a central role in how Boards & More connects with riders and shoppers in retail.
One Platform. Multiple Hardware Options.
Purpose-built for Retail Activations.
Retail brands need the flexibility to launch campaigns quickly, adapt messaging in real time, and create experiences that capture shopper attention.
Videri’s ecosystem combines enterprise-grade software with flexible display solutions that power dynamic retail activations.
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Platform
Schedule campaigns, synchronize messaging across locations, and instantly deploy updates to support promotions, product launches, and seasonal campaigns—all while maintaining brand consistency at scale.
Digital Canvas
Slim, lightweight, cable-free displays ideal for hospitality environments—delivering beautiful, flexible digital content without renovations or complex wiring. Perfect for locations where traditional signage is hard to deploy.
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SparkBridge
Turn existing screens into connected displays with Videri media players. Bring in-store TVs, and traditional screens into one platform—making it easy to manage campaigns across locations without replacing hardware.
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Embedded
Get the Videri experience directly on certified displays for a streamlined in-store deployment. Deliver high-performance digital experiences across retail environments. Ideal for retail environments that need specialized displays.
Move Beyond Static Retail POS.
Activate, manage, and scale retail digital experiences — without the limitations of traditional POS and manual execution.
“The Videri Canvases have allowed us to bring our brand to life in ways we never imagined. They seamlessly fit our stores, elevate our customer experience, and provide us with the agility we need to stay ahead.”
— Marc-Kevin Scholz, Marketing Manager, Duotone