Channeling Success: Welcoming Our Dynamic New Global Head of Channel to Videri.

We are thrilled to announce the newest addition to the Videri family: Tom Ross as Global Head of Channel. With a stellar background boasting over 20 years of sales management and leadership experience in SAAS, Agency and Digital Marketing, Tom is set to bring a wealth of expertise and a
passion for technology-driven growth to our company as we continue to expand our channel and partner relationships globally.

Underpinning his exceptional career trajectory is Tom’s reputation as a high growth specialist, skillfully driving initiatives that accelerate growth and global expansion across signage, digital marketing and agency industries.

Tom’s vision was instrumental in shaping the global success of NowSignage. Guided by his strategic leadership, NowSignage achieved unparalleled milestones, including boasting over 4000 clients with active projects spanning 45+ countries within a mere 6 years. Tom orchestrated the
transition from direct sales to a channel model, catalyzing the establishment of distribution channels across 58 countries. Tom’s disruptive approach and commitment to end-users propelled NowSignage in securing four back to back AV Awards, including two in Digital Signage Technology of the Year.

Prior to NowSignage, Tom held business development and sales roles across industries with Volcanic, 4MAT.com and Groupon.

“We are delighted to welcome Tom to Videri to spearhead our ambitious channel growth strategy” said Stephen Jenkins, CRO at Videri. “Tom’s unwavering focus on channel growth, coupled with his fervent drive for innovation, makes him an invaluable addition to the Videri team.”

Please join us in extending a warm welcome our latest Viderian, Tom, as he embarks on this new chapter with us at Videri!

Related articles

Innovators in digital displays – Why Videri chose SoC technology over 13 years ago

Over a decade ago, with SoC technology being used so successfully in mobile phones and tablets, the obvious solution was for Videri to pioneer using SoC technology in digital displays - we asked why.

Fast momentum in Videri Strategic Alliances program

The industry is buzzing about Videri Strategic Alliances, and with good reason. Jay Leedy, Videri’s SVP of Strategic Alliances, and his track record in digital signage and software is causing a stir. His ability to navigate expertly across the complex and inter-connected display industry has people talking. So, the buzz is no surprise.

All Things Infocom 2024 with Coffman Media: How Integrators are embracing content creation

We spoke to entrepreneur and digital display enthusiast Jason Ault from Coffman Media about his upcoming panel at Infocomm2024 and about the evolving role of the AV Integrator.

Form, Flexibility and Function for QSR Restaurants

Embed Digital showcases Videri at the National Restaurant show in Chicago - May 18-21, Booth #9160

In a world of rectangles dare to be square! 

Heads are turning toward Videri, and not just because of their digital experiences platform that puts your content in new places and unique spaces! Recently several high-profile industry veterans have attracted attention by joining Videri’s expanding leadership team and growing global footprint. What attracted these industry names to Videri?

Videri Brings Digital Innovation to RC Canada Show – Booth #1435

A relative newcomer to the Canadian market, Videri is sponsoring our first-ever regional event in Toronto – the RC Canada Show, Canada’s leading hospitality and food service event, April 8-10. You might be surprised to learn that while Videri is headquartered in New York City, our product development team is based in Montreal, Canada, and we have regional Videri representation in the market - many of whom are centred around Toronto and will be at the show!